Joe's Story

Joe Apollo is a real estate broker who turned entrepreneur when he accepted a 94 room boarding home in lieu of a real estate commission. The agreement launched him on a twenty-year odyssey that would define and give purpose to his life, while affecting the lives of hundreds of low income, indigent, elderly and handicapped individuals who had fallen between the cracks. And it introduced him to a very special segment of our population that our middle and upper class rarely get to know beyond passing them on the street, much less becoming their friends.

Joe lives in a condominium in Pewaukee, Wisconsin with his wife Rosemary and Golden Doodle, Sam.